Be an outlier with an entrepreneurial outlook.

Diagram showing the Sweet Spot of Shared Value

What is Creating Shared Value?

A lot of corporations talk about corporate social responsibility (CSR), but few talk about creating shared value (CSV). The hallmarks of CSR practice is an obligation to ‘give back’. to display good corporate citizenship or achieve public relations outcomes but it does not embed societal challenges into the core of business objectives.

Enabling ESG Through Creating Shared Value

Impact compounds when ideas are met with technology. To maximise companies’ societal impact and business potential, the best way to do it is to harness smart living technologies that are so pervasive in our daily lives. From now on, the impact of CSV is no longer limited to the underprivileged, but touches every individual of the community, to live smarter.

What is ESG?

ESG issues are becoming the mainstream and primary focus for the government, investors and the public in Hong Kong and throughout the world. In order to raise the bar for sustainability to a global level, the Hong Kong Stock Exchange (HKEx) has adopted more stringent criteria for environmental, social and governance (ESG) reporting for all the listed companies.


Undergraduate students from all tertiary institutions in Hong Kong are welcome to apply for the Challenge in teams of 4-5. There are NO RESTRICTIONS on year of study, nationality and academic curriculum.

Application Fee: 150 HKD per participant


Application Opened: 3 December 2022

Early-bird Application Closed: 13 December 2022

Application Closed: 27 December 2022

Design Thinking Bootcamp: 14-15 January 2023

Grand Finale: 21 January 2023

Happy Group of Students


The Three Tracks


Corporate Health

Sponsored by L'Oréal, Schneider Electric, and CoCoon Foundation

Upon employees' mental health declination in HK, how might we address their concerns to enhance their health and well-being?


Green Finance

Sponsored by UBS, Citibank, and KPMG

How might we realign banks, clients, the general public and other stakeholders to promote green finance and narrow down the maturity mismatches between long and short-term green investments?


Sustainable Communities

Sponsored by Microsoft and Sino Group

How might we leverage new technologies to find innovative ways to create a sustainable community in the real estate industry?